Globalive Wireless Management Corp, which started its Wind Mobile service last December, is using among other things, paper airplanes and paper mache to tout its cellular offering.

It held a recent event in Toronto, dubbed the Contract Carnival, where kids were invited to take sample wireless contracts and fold them into paper airplanes.

Watch our video at this link.

Network World Canada interviewed some prospective and current Wind Mobile customers at the carnival, and found they had one thing in common. They had some unpleasant surprises on their last bills.

WIND Mobile launched service in Ottawa Friday, in the first wave of new wireless service providers taking aim at giant incumbents.

WIND said the new network covers Ottawa within the Greenbelt and will expand soon to cover all of Kanata, Orléans and Gatineau.

Customers seeking service from outside the calling area will pay an additional 25 cents a minute roaming fee on top of monthly package costs but no long-distance charges.

WIND chief executive Ken Campbell said “tens of thousands of customers” have signed up so far in launches in Toronto, Edmonton and Calgary.

One of Canada’s fastest growing wireless communications providers appears set to expand their service to more and more of Canada. On Friday, Wind Mobile expanded their Canadian service and launched service in Ottawa. According to Wind Mobile, this is just the first move that the company will take in an attempt to compete with the national wireless leaders.

Startup Wind Mobile is now selling service in Ottawa, the fourth city in the country it operates in after Toronto, Calgary and Edmonton. Wind has said service in Vancouver will start sometime next month. The company, whose parent is Globalive Wireless Management Corp. of Toronto, has vowed to create a national service covering most of the country except southern Quebec. It’s in a bit of a race to grab mind share before two other wireless startups launch service: Mobilicity, the brand name of parent DAVE Wireless, andPublic Mobile.

Wind Mobile is launching service in Ottawa on Friday, the fourth city in the upstart wireless company’s plan for near-national coverage.

The company’s Ottawa launch is kicking off with two service kiosks in Blockbuster Video stores. Wind will be adding two more Blockbuster locations, as well as two kiosks in Futureshop stores and one in a Best Buy over the next several weeks, a spokesperson said.

Canada has two new wireless competitors on the scene. Both Wind Mobile and Public Mobile opened doors over the past four months. Aside from competing with the three incumbent carriers, each new carrier has been touting their superiority via press releases and comments from company executives. But how do the two really stack up against one another? We take a look.

Low-cost wireless carrier Globalive Communication Corp said it could get by without securing the several hundred million dollars in new financing it is currently discussing with potential backers as it aggressively looks to expand its Canadian market share.

Wireless upstarts face a daunting task: Finance and build a network of their own, while taking on the big incumbents. In some cases, it just makes sense to team up with a rival Telecom reporter Iain Marlow reports

BNN speaks to Anthony Lacavera, chairman, Wind Mobile.

Globalive Communications Corp., a Canadian wireless carrier backed by Egyptian billionaire Naguib Sawiris, said talks with banks to raise money for expansion should wrap up in coming weeks.