WIND
Globalive Harnesses WIND Power
Globalive is pleased to announce that it has chosen a brand name under which its wireless services will enter the Canadian market. That name is WIND.
WIND Mobile will provide voice, text and data services to Canadians on a next-generation wireless network and is committed to offering a level of wireless service presently not available in Canada. WIND is built on actual ongoing conversations with Canadians who are passionate about wireless and creating a better mobile offering nationally.
Why WIND? WIND is an established and growing brand with a successful history of over 10 years in two large European markets (Italy and Greece). WIND is a brand of WIND Telecomunicazione, an operating unit of Weather Investments S.p.A. WIND has a reputation as a market challenger in Europe, and its customer base shares a very similar profile with our primary target segment.
By choosing the brand name WIND, we’re not only leveraging its legacy as a challenger, but also its operational intelligence and global experience, bringing global standards for value and service to Canada. This provides us with a solid launching pad as we enter a very competitive and closely held market.
WIND launched in eastern and western Canadian markets in the fall of 2009 with a next-generation all-IP wireless network.
Stay tuned for WIND updates. And if you’re interested in becoming part of our growing team, visit our Careers page.
