WIND Mobile introduces ‘Call-A-Sutra’: Fourteen smartphone positions to connect with your Valentine
- February 2, 2012
Offers tips on ways for partners to connect during the month of love
TORONTO, ON – February 2nd, 2012 – This Valentine’s Day, when you’re chatting with your partner, you might want to consider mixing things up and trying out a new position – perhaps it’s the ‘All Nighter’, or ‘The Cushion-Pushin’? Recognizing that holding a phone to your ear just doesn’t do it for everyone, WIND Mobile has launched a new way for couples to connect: Call-A-Sutra. Just in time for the month of love, WIND’s Facebook page will offer couples sensual smartphone positions that are sure to put more chit in their chat.
“We know it’s sometimes challenging to keep the dialogue fresh in a relationship, and this Valentine’s we want to give people a few new ideas,” said Anthony Lacavera, Chairman and CEO of WIND Mobile. “Call-A-Sutra plays on expectations with double-entendre headlines that would lead you to imagine one thing while the actual position described reveal truisms about how we use our phones.”
The Call-A-Sutra positions range in difficulty level – from beginner like “The Rub Down: 1. With your right hand, bend slightly and rub your phone screen against your right leg to get rid of the facial residue left on it by a previous companion. 2. Your partner, unsure of where their phone has been, uses their left hand to wipe their phone on their left leg before answering your call.” – to expert like “The Blindfold Bang: 1. Walk with your head in a downward position. 2. Hold your phone with both hands and text your partner with your thumbs. 3. Unknowingly walk straight into a light pole. 4. Your partner, engrossed in your text, also walks with their head in a downward position. 5. Accidentally, they ram hard into a bike rack.”
WIND will reveal a new Call-A-Sutra position each day from February 2nd to 15th through a new tab on their Facebook page http://go.wind.ca/Call-A-Sutra and will entice Twitter followers to check them out as well. Users are encouraged to share and experience their favourites with their partners and their friends through the social networks as well.
“The Call-A-Sutra positions are a fun way to get in the mood and have a laugh with a loved one at the same time,” concluded Lacavera.
About WIND Mobile and Globalive Holdings
WIND Mobile provides voice, text and data services to Canadians on a next-generation wireless network and is committed to offering a level of wireless service presently not available in Canada. WIND is built on actual conversations that are happening with Canadians who are passionate about wireless and creating a better mobile offering nationally. For more information about WIND Mobile, please visit www.WINDmobile.ca.
Globalive Holdings is a leading provider of telecommunications solutions in Canada and internationally to the consumer, business and hospitality markets. The Globalive companies include: WIND Mobile, Yak Communications, One Connect, Canopco and Globalive Carrier Services. For more information, visit www.globalive.com.
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Media contact:
Shelley Thomas, Narrative Advocacy Media, (416) 922-2211 x3364, shelley.thomas@narrative.ca
